Denis
Angheben

As a versatile professional often described as a “Digital Swiss Army Knife,” I specialise in designing and leading creative workflows and digital strategies that connect people, brands, and destinations through authentic storytelling.

My work sits at the crossroads of strategy, creativity, and technology — from content direction to performance tracking — to deliver measurable, high-impact results for tourism and outdoor industries.

A passionate adventurer and outdoor enthusiast, I completed a 12,000-km bicycle expedition across South America, combining field content production, communication work, and photography on the move.



Today, I oversee digital marketing, social media, event communication, and multimedia production for Portes du Soleil— one of the world’s largest ski and bike domains spanning 12 resorts across France and Switzerland.

My work covers both winter and summer campaigns, from creative direction and content production to social media strategy and partner activations with major outdoor brands such as Haibike, Mondraker & Movement Skis.

I’ve also been involved in the digital and media operations of major alpine events, including the UCI Mountain Bike World Championships & World Cup rounds, the Rock The Pistes Festival, and the Pass’Portes du Soleil — building bridges between sport, culture, and storytelling in the Alps.

My approach is simple: clarity, creativity, and a sense of perspective shaped by life in the mountains.

Over the past years, I've designed and led visual and digital strategies for tourism, outdoor and event projects — from creative direction to content delivery. My workflow blends field experience and digital precision: I plan, create, and measure with the same mindset.

I believe great communication connects people through emotion and clarity. Whether it’s a destination campaign, a festival, or a world-class sporting event, every story starts with a deep understanding of its environment and audience.

• Content Strategy & Storytelling
  From concept to publication, creating narratives that strengthen identity and engagement.
• Digital Marketing & Social Media
  Management of multi-platform campaigns and analytics tracking.
• Visual design & Branding
  Creative direction, layout, and brand consistency across media.
• Photography & Video Production
  Terrain & studio, outdoor lifestyle, events and brand collaborations.
• Event & communication
  Press coordination, live coverage and partner activations during major events
• Technical & IT Coordination
  Management of digital tools and infrastructure for collaborative & creative projects.

The goal is always the same: to connect strategy and creativity, ensuring each project is both inspiring and effective — built on data, emotion, creativity and storytelling.

Images, work examples and career details, let's make it easier for you to know me better! Here's a few documents about my profile that you can read right now and download as pdf files by clicking on the images.

CV

The K2 mountain climb it is a great symbol for me to use as the background of my CV.
Like a mountain expedition, every line of a CV is a step closer to achieve your professional and life goals, each experience makes you grow and gets you closer to the summit!

Case study

Producing content and managing a sport project communication while cycling around the world? No big deal, we did it!
You will find in this case study (written in French) more info about the last adventure I worked on: Our gear, process, media content examples and details about our social platforms and communities.

I’m driven by projects that connect people, place, and purpose. After years of building communication for destinations and events, I’m ready to keep pushing forward — designing strategies and stories that shape how we experience the mountains.

Whether it’s developing a digital content plan for a destination, leading social and brand campaigns, or producing photo & video content in the field, I aim to build projects that are both creative and lasting.

Based in Châtel, French-Swiss Alps, I collaborate with tourism boards, brands, and event organizers across the region. Always open to new ideas, challenges, and collaborations — from creative consulting to field production.

Let’s build the next story together.